Establishment event of CADIVI Northern Region One Member Limited Liability Company

This is an event that marks a new turning point on the journey to conquer the Northern market of CADIVI – The electric cable brand holds the 1st position in market share in Vietnam.

The event of the Announcement Ceremony of CADIVI Northern Region One Member Limited Liability Company took place in Bac Ninh province on the morning of April 6, with the participation of leaders of GELEX Group, leaders of Vietnam Electric Cable Company (CADIVI) and a large number of customers, agents, partners…

At the event, Mr. Le Quang Dinh – General Director of Vietnam Electric Cable Joint Stock Company (CADIVI) said: “For nearly 50 years,as a representative brand of Vietnam, CADIVI has created a widespread influence in the market as well as built trust with customers and partners. With its existing strength and position, in 2024, CADIVI’s goal is to promote the Northern market, creating breakthroughs on the new journey.”

CADIVI’s Board of Directors assesses that the North is a market rich in potential and has a lot of spare ground for development. However, this is also a market with fierce competition, posing many challenges. But, when participating in this market, CADIVI will also have the opportunity to demonstrate its bravery, from its solid foundation of internal strength over the past nearly 5 decades.

Speaking on accepting the assignment, Mr. Le Tran Vinh – Deputy General Director of Sales of CADIVI Company, General Director of CADIVI North affirmed: “This is an important milestone, a big step forward for CADIVI, affirming its determination to expand and conquer the Northern market. The company will continue to continuously promote the development of the distribution system with transparent and fair sales regulations, ensuring a close connection between CADIVI and the distribution system to provide complete and timely products to customers.”

“The company will always focus all resources, on people, policies, technology, management, marketing – communication… to be able to complete the set goals, General Director of CADIVI North emphasized further.

At the Ceremony, CADIVI’s Board of Directors also shared about new product development plans, from a strategic vision, to pioneer the trend of green living. The company has successfully researched and pioneered in bringing to market new lines of residential electrical wire and cable products with new technology that are fireproof, lead-free and do not emit toxic fumes.

This is the result of a process of research and testing, based on modern technology, to bring quality products to customers. This is also consistent with the Company’s long-term development strategy, demonstrating CADIVI’s further vision and commitment in the sustainable development journey with the message “CADIVI electric cables – Green living, Safe living”.

As a company representative, Mr. Le Tran Vinh – General Director of CADIVI North expressed his desire to continue to receive support from agents, partners, and customers. At the same time, we strive to contribute to bringing the best quality products to customers, spreading and bringing new life values, contributing to the development of Vietnam.

A pioneer in the field of electric cables in Vietnam, since 1975, CADIVI has always maintained its position as an enterprise with internal strength and rich tradition in the market, accompanying throughout the process of industrialization and modernization of the country through typical projects such as 110kV, 220kV, 500kV high voltage lines; Metro Saigon – Suoi Tien line, Long Thanh airport… CADIVI products were honored as Vietnam National Brand for 8 consecutive times; Title of “High quality Vietnamese goods” for 28 consecutive years; TOP 25 leading brands of personal and industrial consumer goods companies in 2023 voted by Forbes Vietnam… along with many other prestigious awards. Currently, CADIVI has developed a distribution channels with more than 200 level 1 agents and about 2,000 level 2 agents entire all over the country.